Mattel's KPop Demon Hunters 'Romance' Figure Hits Pre-Order with 2026 Release Date

KPop Demon Hunters fans, get ready to wait – Mattel just dropped pre-orders for the first Saja Boys action figure, "Romance," with a surprising July 2026 release. It's a long haul, but this marks a significant expansion for the Netflix film's collectibles.
Forget Rumi, Mira, and Zoey for a moment; the spotlight shifts to the supernatural idol group Saja Boys. Romance, the group's smooth heartthrob, leads the charge in this new 6.5-inch line. The figure boasts interchangeable face plates and a floating heart effect, complete with his iconic Strawberry Soda. Other Saja Boys like Jinu, Baby, Abby, and Mystery are also on the horizon. This line is clearly designed to capture the distinct charm of the K-pop inspired universe.
“KPop Demon Hunters fans, get ready to wait – Mattel just dropped pre-orders for the first Saja Boys action figure, "Romance," with a surprising July 2026 release.”
Catzye Take
What's interesting here is the long lead time for these figures, suggesting Mattel is really planning ahead for the KPop Demon Hunters brand. Fans will want to watch if this broader push into the Saja Boys means more animated content or even a sequel film. It's a good sign for the franchise's longevity beyond the initial movie.
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